soap

I got a call today from my friend, J. She was pleased to report that her family soap business just made a deal with a retailer who wants to sell their product through their web-based business. It's a business coup and she's thrilled about it. I'm thrilled about it, too! The sense of achievement is all the sweeter for me because I got to play a bit of a role in the deal. I've been rooting for them from the beginning, of course-- from the first night we spent brainstorming about names and recipes for the soap, through to my shameless promotion of their fabulous product, most recently at Birth Fest. The connection with the retailer who made the deal with them today was made at Birth Fest, in fact, and clinched by their follow-up and the fabulous professional photos of their soap that they could show off. (Yes, the pics are fabulous-- I'm pretty proud of them!) It's one thing to wish and pray for another to find success in their business dreams, but it's pretty special when you also get to DO something to get them a little closer to that success.